How can automotive and diesel shops run a better business and be more profitable? How can we make the aftermarket and dealerships more attractive to younger generations? Each week, Jay Goninen, VP of Industry Advancement at ASE, will sit down with shop owners, technicians, instructors, and professionals in the automotive and diesel industries to have them share their stories and insights. We’ll dive deep into what’s going on in shops and dealerships and what we can do to help drive the industry forward.
The Beyond the Wrench Podcast is powered by ASE.
Jay Goninen is the VP, Industry Advancement at ASE. Jay started working in his family’s independent repair shop at the age of nine, and has worked in the industry ever since. Jay started his professional career as a technician, and then moved into management roles within the automotive and diesel industries.