UXDA | Financial UX Design Podcast
The UXDA team is a well-known financial UX design agency focusing exclusively on next-gen financial services and infusing soul into 150+ products across 39 countries.
Our team has delivered UX/UI solutions to TOP Forrester banking vendors like iGTB, Finastra, CR2, and Backbase, as well as to banks like HSBC, Emirates NBD, Garanti BBVA, Bank of Jordan, Emirates Islamic, United Arab Bank, BKT, and FinTechs like GCash, SurePrep by Thomson Reuters, Magma, Private Wealth Systems and other.
UXDA designs have been awarded multiple globally-famous design and finance "Oscar awards" like the Red Dot Design Award, iF Design Award, A' Design Award, UX Design Awards, Banking Technology Award, International Design Award (IDA), and the London Design Award.
UXDA combines design with a scientific approach based on cognitive psychology to ensure solutions that delight customers and solve their problems. UXDA team would be happy to make your financial service experience soulful. UXDA professionals are experienced in digital banking, fintech, payments, trading, investment, lending, wealth management, corporate banking and insurance.
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UXDA | Financial UX Design Podcast
#56 Financial Services Design for the Experience Economy
This UXDA Podcast episode highlights the shift in financial services designs towards building a brand reputation in the Experience economy. In today's digital world, logos or traditional marketing tactics no longer define financial brands. Instead, reputation is built through relevance, emotional connection, and exceptional experiences.
The rise of digital has created a new paradigm where economic value is shaped by experience, not just transactions. This episode explores the shift from the traditional 4P marketing model to a purpose-driven strategy that prioritizes people, process, platform, and sustainability—key pillars of success in the Experience economy.
The episode also covers the growing importance of human-centered sustainability—focusing on environmental, social, and governance (ESG) factors—and why unique, personalized experiences are now critical for financial brands to stand out.
Find out:
- How digitalization has reshaped financial services and customer expectations
- The impact of the experience economy on financial services design and brand reputation
- Why sustainability and ethical practices are essential for long-term success
Read the full article on UXDA's blog:
https://www.theuxda.com/blog/use-ux-approach-adapt-digital-strategy-experience-economy
Listen now and future-proof your financial brand!
* AI podcast on UXDA article powered by Google NotebookLM