The Rothman PPC Podcast: Google Ads and Your Business
Rothman PPC Podcast is a podcast dedicated to helping business owners understand their search advertising options, the role of artificial intelligence in their marketing efforts, and making the most of their opportunities on search.
The Rothman PPC Podcast: Google Ads and Your Business
004: There Are Three Types Of Keywords In Google Ads
This week Jason talks about two Google Ads updates, his new three color theory for Google Ads keyword types, and the human need for closure. Thanks for listening! Please share the show with friends and leave us a rating or review.
Covid credits - https://support.google.com/google-ads/answer/9803410
Three Types Of Keywords Article - https://rothmanppc.com/three-types-of-keywords/
Pre-Suasion by Cialdini - https://amzn.to/2YYIdh8
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