MSX International
We are MSX International – a leading, global provider of technology-enabled business process outsourcing (BPO) services to automotive manufacturers.For more than 25 years, MSX International has worked closely with vehicle manufacturers around the world. We help our customers maximize value and achieve measurable success through an innovative portfolio of automotive business solutions and services.We combine our deep industry expertise with cutting-edge technology solutions to help our automotive customers increase revenue and reduce cost, while enhancing operational efficiency and customer satisfaction.At MSX, our goals are to help our customers reach their full potential and to excel as their global partner of choice. We are an international company with headquarters in Detroit, US, and Colchester, UK.
MSX International
Supercharging the Aftersales Business with Digitization
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How can OEMs and dealers leverage the power of digital to supercharge their aftersales business?
As much as it is considered a cliché, the reality is that aftersales is the backbone of the automotive business. It contributes a substantial percentage of profit, not just for dealers, but also OEMs. The strength and health of the aftersales business is critical to the health of the industry, as small changes in aftersales profit can have a dramatic impact on overall profitability.
COVID-19 has had an immense impact on the automotive industry. Throughout this pandemic, however, the aftersales business has provided the spine of resilience that has helped a number of dealers and OEMs cope with the unprecedented challenges brought about by the crisis.
Even before COVID-19, digitisation had emerged as an important driver of change in the automotive industry, and the current crisis has only cemented the importance of digitisation as a lever of success.
Big changes are on their way. A whole new generation of electrified and connected vehicles is coming to market. This represents interesting challenges and opportunities for the aftersales business. Importantly, we will now also have to deal with the changes that the post-COVID world brings with it.
How can digitisation of the aftersales business - spanning everything from customer acquisition, customer experience, customer retention and workshop operations – help to build a profitable business for the future?