Beyond the Launch
Welcome to "Beyond the Launch," where we peel back the curtain on what comes after those flashy 6 and 7-figure launch success stories. Hosted by Chelsea, with 8 years of expertise in the launch game, we're diving into what happens when the launch party's over, the digital doors are closed, and the high of the hustle fades into the background. We're here to explore the unspoken journey of dreaming beyond the moment when you've hit all your goals, navigating bigger and bigger revenue months when it's more money than you've ever had, how to avoid self-sabotage when you're feeling like you *should* be doing more, and the discipline required to maintain focus and keep your business doing its job, while you explore your next steps. Join us as we tackle the mental, emotional, and strategic challenges experienced by seasoned entrepreneurs who are looking for more beyond their best launches. We're having raw, real, and candid post-launch conversations for the veterans of the launch game. The ones who've been in the trenches, seen it all, and are questioning what lies beyond the best versions of their launch. Subscribe now and let's get into it.
Episodes
37 episodes
Overcoming Launch Resistance: Scaling Your Business Without Burnout
Is fear of burnout holding you back from relaunching your profitable offers? Join me, Chelsea, the Launch Copy Coach, as we dissect the common struggles entrepreneurs face when managing multiple roles—from copywriting to strategizing—that drain...
Creating a 6-Figure Launch with a Lean Team
Let’s explore the question of creating a 6-figure launch with a lean team. What does it actually take to make a launch like this happen? What kinds of team members do you need? How do you handle the complexities of managing launch tasks while b...
3 Overlooked Launch Tactics That Take Less Than 1 Hour to Implement
In this episode, I share 3 overlooked but highly effective tactics to boost your launches. And the best part? You can implement them in under 1 hour. If you've launched your program more than once you already have the resources you...
Is Launching Still Your Best Growth Pathway
In this episode, I address course creators and coaches contemplating the effectiveness of launching as a growth pathway for the rest of 2024. I highlight the evolution of CEOs, businesses, and their audiences, and explore...
Your Most Relaxes & Profitable Q3 Launch
What if you could achieve a wildly successful Q3 launch without sacrificing your well-being? Join me, Chelsea, the Launch Copy Coach, as I reveal how you can break free from the exhausting cycle of intensive launches or the low-effort approach ...
3 Proven Tactics from My Clients' Highest Revenue-Generating Launches
Chelsea, The Launch Copy Coach, does a mini-client case study, discussing 3 key revenue-boosting strategies used by her clients during their most successful program launches to date. She emphasizes that these tactics provide valuable insights i...
Evolving Your Business After Record-Breaking Launches: Exploring Growth Paths
In this episode, host Chelsea addresses business coaches and course creators who have recently had their most successful launches or months in business, emphasizing the importance of reassessing the business and growth goals after these achieve...
Ask This Question Before Your Next Launch: The Four R's Approach
In this episode, Launch Copy Coach Chelsea hosts a live discussion about the essential question individuals should ask before their next launch: 'Do I want the level of demand and responsibility on me, during this launch,...
Launch Trends for Spring 2024: Strategy, Leadership, and Creativity
In this episode, the host, Chelsea discusses three important trends for successful course and coaching program launches in spring 2024. The first trend gets you more revenue before you open doors to your offer, optimizing...
2022 Launch Trends to Watch
To kick off season 3 of the podcast, I give you coaches and course creators 3 launch trends to watch for throughout 2022 and possibly to employ in your own launches.2021 was quite a year of growth, disappointment, scaling, refinement, s...
A Simple Mindset Shift for When You're Thinking "What if My Launch Doesn't Work?"
We all fall prey to these thoughts: what if my launch doesn't work? What if people don't buy? What if I don't meet my goal?It's easy to ask these questions and then spiral into creating a whole reality in our minds that ha...
4 Suggestions if it Seems You Won't Hit Your Launch Goals
It's hard to face the possibility that you won't hit your launch goals. But it happens, right? Based on your projections, you run the numbers, and you realize, dang, I might not make this goal based on what I'm seeing...So...
The Synergy Launch Method Phase 4: Executing Your Launch with Flexibility, Intention & Ownership
In this episode, we close out our miniseries on my signature system for creating profitable launches that don't burn you out: The Synergy Launch Method.We're looking at the final phase, Phase 4: now that you have your launch GPS and you...
The Synergy Launch Method Phase 3: Reverse-Engineer Your Launch Funnel to Build Out Your Calendar
In this episode, we continue our miniseries on my signature system for creating profitable launches that don't burn you out: The Synergy Launch Method.We're looking at Phase 3: how we take everything we've learned about your energy and ...
The Synergy Launch Method Phase 2: Calibrating Your Personal Energy to Your Launch Funnel
In this episode, we continue our miniseries on my signature system for creating profitable launches that don't burn you out: The Synergy Launch Method.We're looking at Phase 2: how to align your launch funnel with your persona energy so...
The Synergy Launch Method: Phase 1
In this episode, I'm introducing you to my signature system for creating profitable and non-depleting launches: The Synergy Launch Method.Way too often we end up in situations where we run launches that either (1) don't hit our goals an...
A Personal Case Study: Let's Talk About 'The Energy Check'
I've been doing a lot of training and teaching around my Synergy Launch Method, specifically discussing your personal energy and running what I call an energy check. So in today's episode, I'm breaking it down for you and shar...
Why I Downplayed my Yahoo! Finance Feature
This episode is more of a live reflection where I'm thinking about and sharing with you why I downplayed my Yahoo! Finance feature, and why I think we in general, as entrepreneurs, downplay our achievements. Take a listen and let me know if any...
Toxic Reinvestment: Building a Business at the Expense of Myself
In the midst of a very turbulent start to 2021 (to say the least), and just because it's the start of the year, I felt the need for us to think about and reflect on the ways that we have been taught and cultured in the online business spa...
Ready to Launch in 2021 Q1? The 5th factor that changes the game
In this episode, I tackle the 5th and final factor that will make your launch depletion-central OR lush and fulfilling: your personal energy. This factor 100% changes the game and can make a launch lush and fulfilling and graceful even...
Ready to Launch in 2021 Q1? An announcement vs. Having a strategic plan
In this episode, I tackle the 4th factor that will make your launch depletion-central OR lush and fulfilling: having a strategic plan. Ever had a launch where you just announced your offer? Or maybe you planned to do much more than you...
Ready to Launch in 2021 Q1? But...What if you're NOT ready?
This is a bonus episode for you, especially if you've been listening to the episodes of this miniseries and are feeling like I'm doing this launch thing all wrooong. And maybe you've been planning your launch or you're already launchin...
Ready to Launch in 2021 Q1? Avoid Lethargic Sales & Bridge the "Transformation Gap"
Ever had a launch where you got TONS of buzz and positive feedback but lethargic sales and crickets when you opened the doors? Then this episode is for you. In this episode, we continue our miniseries on the 5 factors you need to keep in mind a...
Ready to Launch in 2021 Q1? The High Stakes of Revenue Urgency.
We continue our miniseries on the 5 factors you need to keep in mind and to create in order to be ready to launch in Q1 of 2021. In this episode, I discuss The High Stakes of Revenue Urgency -- specifically how low, moderate, and high revenue u...
Ready to Launch in 2021 Q1? Create Hot Demand.
In this episode, Chelsea kicks off a 5 episode miniseries of the 5 factors you need to keep in mind and to create in order to be ready to launch in Q1 of 2021. In this episode, she discusses HOT DEMAND -- the 2 factors that make up hot demand a...