Quality Meat Scotland Podcast
Spanning topics including market trends, brand communications and industry development projects, the Quality Meat Scotland podcast will draw together sector experts with farmers and stakeholders to hear their views and the all-important facts about the Scottish Red Meat industry.
Quality Meat Scotland Podcast
Series 12 Episode 3 - New Year, New Toolkit: Unpacking Red Meat Myths & Market Trends for 2025
In this episode of the QMS Podcast, our host Claire Taylor is joined by a fantastic line-up of guests. First, QMS Chair, Kate Rowell provides a New Year’s update and greetings to the audience, while Iain Macdonald, QMS Market Intelligence Manager, offers valuable insights into market trends and what to expect in the year ahead.
The highlight of this episode is our special guest, Dr. Carrie Ruxton, a renowned dietitian with over 20 years of experience. Carrie dives deep into the myths surrounding red meat, providing expert clarity on its role in a balanced diet. With a rich background consulting for food companies, serving on the Meat Advisory Panel, and contributing to Food Standards Scotland, Carrie’s knowledge and rural Scottish roots offer a unique perspective on nutrition and farming.
Tune in for a mix of industry trends, health insights, and a closer look at the 2025 Toolkit to support the positive narrative around Scotland’s red meat.
To access the toolkit visit the QMS website!
Here is a link to all episodes of QMS's podcast https://qmscotland.co.uk/news-media/qms-podcast