Industrial buyers have high expectations when they visit your manufacturing website. They want to learn how you can help alleviate their pain points and that you will be able to answer their specific questions. They want to see what your products can do for them, and they want as little friction as possible in being able to configure a solution, get a rough cost estimate and determine if you are a serious contender for their business. This episode of the Industrial Marketer Podcast discusses how to meet their expectations.