Fred Mady shares some incredible thought about how to become a great rep if you are new. Here are the key takeaways:
Features - Something unique that what you are selling has.
Benefit - An experience or feeling that comes from a feature.
Features are cool to discuss but the sale comes from highlighting the benefits. To know benefits, you need to know your buyer.
Join our conversation:
Mike@TheSellingPodcast.com
Scott@TheSellingPodcast.com
Scott Schlofman
Mike William
#sales #podcast #customerfirst #relationships #success #pipeline #funnel #sales success #selling #salescoach