The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive
Conversations to help your business grow and thrive — like having your own board of expert advisors in your pocket.
The Business Behind Your Business is the go-to podcast for small business owners who want practical guidance, clearer decision-making, and strategies that actually work in the real world.
Hosted by Paul Sweeney, each 15–30 minute episode takes you behind the scenes of how small businesses grow, lead teams, manage money, and solve the problems that keep owners up at night. Whether you’re running a team of one or twenty, you’ll find relatable stories, expert insights, and tools you can put into action straight away.
From improving cash flow and pricing for value to building systems, reducing overwhelm, and preparing for long-term success, our guests share straightforward advice without the jargon.
What you’ll learn:
* How small businesses make money — and where they lose it
* Leadership and team-building strategies that actually work
* Smart marketing ideas for busy owners
* Financial planning and forecasting explained simply
* How to scale without burning out
* What successful businesses do differently behind the scenes
If you want your business to run better, grow stronger, and give you more freedom, this show gives you the practical steps and confidence to make it happen — one smart decision at a time.
Subscribe and join thousands of business owners who are building better businesses, not just bigger ones.
The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive
Intellectual Property: What are your first steps when starting a business?
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Intellectual property (IP) is frequently overlooked by businesses. But by looking at your IP issues early, when you are setting up your business, you are both protecting your business, as well as adding value to it.
André Meyer, founder of Meyer West IP, joins us to take a closer look at intellectual property and the issues facing business owners when they are setting up their businesses.
André explores some important aspects of IP for new businesses including:
- Correctly adopting a name for your new business
- Identifying your IP
- Identifying risks to your IP
- Protecting your IP with patents
Here is a link that André refers to in the podcast:
https://www.ipaustralia.gov.au/
André Meyer is the founder of Meyer West IP and has over 15 years’ experience in the field of
Intellectual Property Law, both in Australia and abroad.
He entered the IP profession in 2000 when he joined Spoor & Fisher in South Africa. He was admitted as a partner of that firm in 2007. In 2008 André and his wife decided to spread their wings and moved to Australia where André joined Wrays.
After a stint of 2 years with Wrays, André succumbed to the lure of the east coast of Australia and the family Meyer pulled anchor and relocated to Sydney in 2010. Here he joined Spruson & Ferguson. Enthused by the audaciousness of the many SME owners whom he had acted for over the years André decided in 2015 to establish an IP firm which would provide top tier experience but the personal touch associated with a small firm.
Having worked for three leading firms André has been exposed to the full gamut of IP services. He has also worked across a broad range of technologies including mining, medical devices, consumer goods, building products and agricultural implements.
In his free time André loves to read on a range of topics, play golf, challenge his twin boys at backyard cricket or football and to play the card game UNO with his daughter.
Contact André at andre@meyerwestip.com.au
https://www.meyerwestip.com.au/
Sign-up for our monthly newsletter so you don't miss an episode (plus get access to extra resources).
https://thebusinessbehindyourbusiness.com/
Connect with us:
Facebook
LinkedIn
Twitter
Instagram
Podcasts we love
Check out these other fine podcasts recommended by us, not an algorithm.
