The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive
Conversations to help your business grow and thrive — like having your own board of expert advisors in your pocket.
The Business Behind Your Business is the go-to podcast for small business owners who want practical guidance, clearer decision-making, and strategies that actually work in the real world.
Hosted by Paul Sweeney, each 15–30 minute episode takes you behind the scenes of how small businesses grow, lead teams, manage money, and solve the problems that keep owners up at night. Whether you’re running a team of one or twenty, you’ll find relatable stories, expert insights, and tools you can put into action straight away.
From improving cash flow and pricing for value to building systems, reducing overwhelm, and preparing for long-term success, our guests share straightforward advice without the jargon.
What you’ll learn:
* How small businesses make money — and where they lose it
* Leadership and team-building strategies that actually work
* Smart marketing ideas for busy owners
* Financial planning and forecasting explained simply
* How to scale without burning out
* What successful businesses do differently behind the scenes
If you want your business to run better, grow stronger, and give you more freedom, this show gives you the practical steps and confidence to make it happen — one smart decision at a time.
Subscribe and join thousands of business owners who are building better businesses, not just bigger ones.
The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive
From Burnout to Brilliance: Transforming Workplace Culture
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Burnout is at an all-time high, and it’s affecting leaders just as much as their teams. But what if burnout wasn’t just about stress or overwork? In this episode, leadership expert Trudy McDonald shares why burnout happens, how leaders unintentionally contribute to it, and—most importantly—how to fix it. If you want to create a workplace where people thrive, stay engaged, and perform at their best, this episode is a must-listen.
Trudy shares practical strategies to help leaders rebuild connection, create clarity, and foster accountability in a way that energizes teams instead of overwhelming them. She also discusses how hybrid work has changed team dynamics and what leaders must do to adapt. Whether you’re a business owner, manager, or team leader, this episode provides valuable insights to help you cultivate a high-performing and resilient workforce.
Tune in to learn:
✔️ Why traditional leadership approaches are fueling burnout—and what to do instead
✔️ How to balance empathy and accountability for better team performance
✔️ The importance of role clarity and psychological safety in preventing burnout
✔️ Practical steps to reset your leadership and re-energize your team
If you’re ready to shift from exhaustion to excellence, don’t miss this episode!
Trudy MacDonald has worked extensively with Boards, leaders and leadership teams over the past 20 years and is a sought-after coach to leaders across industries.
She is an experienced CEO, an established business leader and thought leader in the areas of strategy, people, and culture. She specialises in empowering organisations to become great by maximising the performance and productivity of their people.
She is a multi-award-winning speaker having been honoured as “Speaker of the Year” by the world’s largest CEO network – The Executive Connection (TEC). Trudy is a regular speaker to Leaders and Boards and regularly presents on the topics of strategy, high performance organisations and leadership at Industry Associations, Conferences and Corporate Events. Her career is founded on an education in Organisational Psychology and spans Australia, New Zealand, the USA and parts of Asia.
www.talentcodehr.com.au
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