Alisa Ben has spent a lot of time in the driver’s seat - from a tour van back in the day to leading the analytics function at the world’s second largest independent media agency.
In college, she managed and mentored a band of ambitious high-schoolers, The All-American Rejects, who went on to write four top-20 hits and sell over 10 million records.
That experience launched a brilliant career in the music industry, and today she is SVP, Head of Analytics at Canvas Worldwide, named in 2020 as AdWeek’s Breakthrough Media Agency of the Year.
Alisa has carved a path that uniquely blends her passion and leadership in chart-topping music, media, branding and data analytics. In this podcast, she shares her journey, what connects her experiences and her view on where data and technology are taking us. May she inspire and entertain you as she did me.