
The Cor Of The Matter
The Cor Of The Matter is a podcast brought you by the team at Cor Comms where we dive into the pool of comms and marketing. The Cor of the Matter is a place for communications and marketing professionals, entrepreneurs and thought leaders to hear from our team of experts as they cover the latest developments in our sector.
Podcasting since 2020 • 8 episodes
The Cor Of The Matter
Latest Episodes
S3 E1: Get with The Program - Demystifying Programmatic Advertising.
In this episode, we delve into the world of programmatic advertising (PA). Craig Harding, Cor Comms Marketing Director breaks down the complexities of this powerful digital marketing tool.In this episode we dive into:What ...
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Season 3
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Episode 1
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28:06

S2 E4: Social Media and PR
From researching target audiences to measuring results. Everything that you need to know about executing successful marketing and public relations campaigns on social media gets summed up by Cor Comms’ Marketing Director, Craig Harding an...
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Season 2
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Episode 4
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27:23

S2 E3: Crisis Comms 101
In the world of crisis management, every second counts. In this episode of The Cor of the Matter, we dive into the crucial elements of effective crisis communication. From exploring the importance of having a well-prepared plan in place to disc...
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Season 2
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Episode 3
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29:41

S2 E2: Get Set for Success with Digital Campaigns
In this episode of The Cor of the Matter, we discuss everything you need to know to set yourself up for success when running a digital campaign. From understanding how to structure your digital assets to best practice when working with consulta...
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Season 2
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Episode 2
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39:43

S2 E1: Developing Quality Creatives for your Digital Campaigns
In this episode of The Cor of the Matter, we discuss what it takes to develop amazing digital assets for your next campaign. Hosted by Cor Comms Managing Director Adrian Smith along with Digital Marketing Specialist Pauline Leger and De...
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Season 2
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Episode 1
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30:10
