The MarTech & Optimisation Podcast

Legal & General's Digital product lead - Tariq Maonah on the importance of customer feedback in driving digital innovation

During today's episode, we explore with Tariq Maonah, Digital product lead at Legal & General - how to build a customer-first digital business at scale by collecting direct customer feedback and building products and experiences focused on solving customers day to day challenges.  
 
 We'll explore: 

  • The role that customer feedback plays in driving the digital roadmap
  • How Legal & General links their workforce as closely as possible with their customers 
  • How datasets are created out of customer feedback
  • The importance of getting data into the hands of as wide a group as possible 
  • The importance of creating a unified customer experience across all their products 

To get in touch with future questions or to be interviewed for a future episode, email hello@ratiopartners.co.uk or visit us at www.ratiopartners.co.uk