Crump Insights

Are you missing out on 10% or more of the population as clients?

June 08, 2023 Crump Life Insurance Services
Are you missing out on 10% or more of the population as clients?
Crump Insights
More Info
Crump Insights
Are you missing out on 10% or more of the population as clients?
Jun 08, 2023
Crump Life Insurance Services

With an increasingly diverse population, it's important for financial professionals to expand their client base. The LGBTQ+ population is an underserved demographic. While financial planning is now in step with straight couples, there are specific challenges that the LGBTQ+ population faces. In this episode, Michael Rusk, senior vice president, Internal Sales and Administration at Truist Life Insurance Services shares his personal experience and professional insight.

Show Notes

With an increasingly diverse population, it's important for financial professionals to expand their client base. The LGBTQ+ population is an underserved demographic. While financial planning is now in step with straight couples, there are specific challenges that the LGBTQ+ population faces. In this episode, Michael Rusk, senior vice president, Internal Sales and Administration at Truist Life Insurance Services shares his personal experience and professional insight.