The Marketing Rapport
The Marketing Rapport is a podcast created for and by marketing professionals who seek to better understand their consumers, and design unique, personalized experiences that stand out in today’s market. In each episode, hosts from InfutorData connect you to industry thought leaders, practitioners, and experts focused on improving B2C experiences through powerful data-driven insights. It’s about how we connect with our consumers, and where we can partner together to do it better. This is The Marketing Rapport.
The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of InfutorData or ActiveProspect. The material and information presented here is for general information purposes only. This podcast is not intended to replace legal or other professional advice.
INFUTORDATA DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.
Episodes
94 episodes
Can You Sell to an Algorithm? How to Market When Machines Make the Choices with Professor Quentin André
AI is changing everything about how consumers interact with brands, and not always for the better.In this episode, Tim Finnigan speaks with Professor Quentin André from the University of Colorado Boulder. André researches how consumers a...
The Next Frontier in Insurance Is Data-Led Outreach, with Jeff Piotrowski of Customer Solutions Group
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Jeff Piotrowski, Chief Customer Officer at Customer Solut...
Physics to What Makes a Better Lead with the CEO of iLeads, Drew Warmington
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Drew Warmington, Founder at iLeads. They explore what still drives lead generation: matching consumer intent with real capability, then using data to sort serious buyers...
Identity, Data, and Measurement with Gina Ive from VideoAmp
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Gina Ive, Senior Director, Partnerships at VideoAmp. They explore cross-platform media measurement and why identity resolution keeps reporting honest.Gin...
Navigating Global Identity and Privacy Trends at CES 2026
At CES in Las Vegas, Tim Finnigan takes The Marketing Rapport on the road to examine how marketing teams are adapting to AI, data, and shifting buyer behavior. Joined by leaders from product, events, and go-to-market strategy, the episode focus...
Trends shaping the 2026 insurance landscape with Pat Sullivan of Risk Information
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Pat Sullivan, Senior Editor and Confere...
From Data to Decisions: Making Every Marketing Move Count with Rustam Irani
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Rustam Irani, Founder and CEO at RGI Ma...
Why Prudential’s Kalli Chapman Says All Marketing is Performance Marketing
Kalli Chapman, VP of Global Media and Sponsorships at Prudential Financial, joins host Tim Finnigan to dismantle the wall between brand and performance marketing. Kalli argues this separation hurts the industry. She believes all marketing effor...
Inside eHealth’s Brand Transformation with CRO Michelle Barbeau
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Michelle Barbeau, Chief Revenue Officer at eHealth. They explore the power of authentic ...
Inside J.D. Power’s Latest Auto Insurance Research with Stephen Crewdson
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Stephen Crewdson, Managing Director at J.D. Power. They explore how consumer expectations, not just price, drive choices in today’s auto insurance market. Stephen draws ...
The Power of Relevance: Ian Dewar on Anthropologie’s Customer Strategy
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Ian Dewar, Senior Director of Global Strategy at Anthr...
Personalization Lessons from Wendy’s David Galinsky
How do you build loyalty in a category with high-frequency visits and low brand attachment? In this episode of The Marketing ...
How Trust and Storytelling Drive Effective Go-to-Market Strategy with Nola Solomon
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Nola Solomon, Founder and Tech Executive at Sage Quill. They explore how clear storytelling and...
Beyond First-Party: Building Smarter Data Strategies with Josh Pisano
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Josh Pisano, Global Head of Product for Media at NielsenIQ. They unpack what it really takes to...
Susan Finerty's Guide to Managing Cross-Functional Partnerships
In this episode of The Marketing Rapport, Tim Finnigan hosts Susan Finerty, president of Finerty Consulting, to discuss w...
Iain Steeves of Farmers Insurance on Customer Acquisition in a Digital World
In this episode of The Marketing Rapport, Tim Finnigan speaks with Iain Steeves, Senior Managing Director at
Modern Lead Gen is About Understanding. Then Calling.
In this episode of The Marketing Rapport, host Tim Finnigan sits down with Matt Tillman, founder of Tillman Consulting Group, to unpack the evolution of lead generation and the critical role of data in modern marketing. With over 25 ye...
From Rock Climbing to Entrepreneurship: Sasha DiGiulian on Marketing and Leadership
Sasha DiGiulian, world-class rock climber and entrepreneur, joins Tim Finnigan on The Marketing Rapport to discuss her journey building
Insights to Impact: How Data and Research Drive Smarter Marketing with Andy Davidson of Bright Mountain Media
On this episode of The Marketing Rapport, Tim Finnigan talks with Andy Davidson, Chief Data & Analytics Officer at Bright Mountain Media, about the importance of market research. Andy explains how Bright Mountain helps brands personalize ou...
How Data, Identity, and Privacy Impact Advertising, with Comcast's Carmela Fournier
How are data, identity, and privacy shaping the future of advertising? In this episode of The Marketing Rapport, host Tim Finnigan sits down with Carmela Fournier, VP & GM of Data at Comcast Advertising, to break it down. From her early day...
Privacy-First Marketing: The New Era of Data Collaboration with Lauren Wetzel, CEO of InfoSum
Marketers are shifting away from outdated data practices and embracing privacy-first strategies. In this episode of The Marketing Rapport, host Tim Finnigan sits...
Variety's Transformation: Dea Lawrence on Digital Strategy, and Fandom
It's Women's History Month 2025, and we're kicking off the month with a brand new episode of The Marketing Rapport featuring Dea Lawrence, Chief Operating and Marketing Officer at Variety. Dea joins Tim Finnig...
Go Beyond Loyalty: Understanding Consumer Behavior with Jared Luskin
Tim Finnigan welcomes Jared Luskin, Head of Partnerships at Cardlytics and Bridg, to The Marketing Rapport to discuss personalization in marketing. Jared explains how access to accurate purchase data allows companies like Cardlytics and Bridg t...