
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
Episodes
712 episodes
WBSP713: Grow Your Business by Understanding HubSpot’s Capabilities, an Objective Panel Discussion
Marketing automation and core CRM systems, though often linked, are fundamentally distinct in design and purpose. Marketing automation is tailored for upstream business processes that involve unstructured data and require seamless integration w...
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Episode 713
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59:49

WBSP712: Grow Your Business by Learning from Enterprise Software Stories - Jan 2025, Week 1, an Objective Panel Discussion
The tech and enterprise software landscape is undergoing rapid transformation, marked by a mix of bold acquisitions and cautious public market strategies. While Databricks' CEO candidly states that “it’s dumb to IPO this year,” citing market vo...
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Episode 712
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1:00:29

WBSP711: Grow Your Business by Learning the Top 10 Cloud-native ERP Systems in 2025 w/ Sam Gupta
This curated list stands apart by spotlighting ERP platforms that were engineered from inception as true cloud-native solutions, intentionally bypassing the limitations of retrofitted legacy systems. These modern ERPs are designed to leverage t...
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Episode 711
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26:02

WBSP710: Grow Your Business by Learning from ERP Challenges for Govt and Non-profit Organizations w/ Douglas Camin
Implementing ERP systems in government and non-profit sectors comes with distinct challenges, including tight budget constraints, complex regulatory requirements, and the heightened need for operational transparency. In these environments, the ...
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Episode 710
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59:48

WBSP709: Grow Your Business by Understanding Attio’s Capabilities, an Objective Panel Discussion
It’s fascinating how quickly the tech landscape evolves—platforms like Salesforce and Workday, once seen as trailblazing disruptors, are now being viewed as legacy systems, navigating the same kind of disruption they once caused. Innovations li...
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Episode 709
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1:03:20

WBSP708: Grow Your Business by Learning the Top 10 Pharma ERP Systems in 2025 w/ Sam Gupta
When evaluating the top ERP systems for the pharmaceutical industry, it’s crucial to recognize that this list focuses solely on the ERP solutions themselves—not the vendors behind them—and spans organizations of all sizes, from emerging biotech...
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Episode 708
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18:34

WBSP707: Grow Your Business by Learning from ERP Phase 0 Stories w/ Jakob Bent Smed
ERP Phase 0 is more than just a clever way to cut down on the zeroes in your total cost of ownership—it’s the strategic groundwork that can make or break your entire implementation. This critical phase is where businesses assess their needs, do...
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Episode 707
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39:22

WBSP706: Grow Your Business by Understanding Brevo’s Capabilities, an Objective Panel Discussion
Many marketing automation platforms tend to overpromise, presenting themselves as all-encompassing solutions capable of delivering seamless, customer-centric workflows across the entire CRM spectrum. In reality, these platforms are typically op...
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Episode 706
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1:01:26

WBSP705: Grow Your Business by Learning the Top 10 Medical Device ERP Systems in 2025 w/ Sam Gupta
When evaluating the top ERP systems for the medical device industry, it’s essential to recognize the wide range of business models that fall within this sector, from biotech startups to large-scale manufacturers of capital equipment and consuma...
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Episode 705
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21:11

WBSP704: Grow Your Business by Learning the Nuances of Business Transformation from the Lenses of a CIO w/ Martin Mohr
CIOs are pivotal to successful business transformation, serving as the bridge between equipment IT, product IT, and corporate IT to create a unified and agile technology ecosystem. Achieving this coherence requires more than technical oversight...
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Episode 704
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1:00:45

WBSP703: Grow Your Business by Understanding SugarCRM’s Capabilities, an Objective Panel Discussion
The sustainability of the open-source business model remains a subject of ongoing debate, particularly when examining its long-term viability as a product differentiator. While open-source has often served as an effective marketing and adoption...
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Episode 703
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1:00:04

WBSP702: Grow Your Business by Learning the Top 10 Aerospace And Defense ERP Systems in 2025 w/ Sam Gupta
When assessing the top aerospace and defense ERP systems for 2025, it's essential to recognize that this evaluation is rooted in a defined set of criteria focused solely on the ERP solutions themselves rather than the reputation or size of the ...
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Episode 702
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19:37

WBSP701: Grow Your Business by Understanding Yotpo’s Capabilities, an Objective Panel Discussion
When evaluating the cost of a review platform, businesses must consider more than just the price—they need to assess the value it brings to their marketing and conversion strategy. A robust review system can significantly impact customer trust,...
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Episode 701
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58:31

WBSP700: Grow Your Business by Learning the Nuances of ERP Consolidation in the Paper Industry w/ Fred Donatucci
Given these complexities, selecting the right ERP system for the paper industry requires a solution that goes beyond generic functionalities to address sector-specific challenges. From managing raw material fluctuations and complex production s...
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Episode 700
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58:43

WBSP699: Grow Your Business by Learning the Top 10 Automotive ERP Systems in 2025 w/ Sam Gupta
Given the complexities of the automotive industry, selecting the right ERP system is not just about functionality but also about long-term strategic fit. Companies must assess how well an ERP solution aligns with their operational structure, co...
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Episode 699
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30:23

WBSP698: Grow Your Business by Understanding ActiveCampaign’s Capabilities, an Objective Panel Discussion
The marketing automation landscape is split between platforms designed for B2C and those built for B2B, each with unique challenges and priorities. While B2C businesses often require high email volumes to engage customers at scale, B2B strategi...
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Episode 698
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1:02:08

WBSP697: Grow Your Business by Learning ERP trends for 2025 w/ Robert Kramer
As we approach 2025, ERP systems are undergoing significant transformation, driven by the push toward modernization and cloud adoption. Vendors are offering enticing migration strategies to help businesses move away from legacy systems, promisi...
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Episode 697
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59:43

WBSP696: Grow Your Business by Learning the Top 10 Large Company ERP in 2025 w/ Sam Gupta
Selecting an ERP system for large enterprises—companies generating over $1 billion in revenue—is a complex and high-stakes decision shaped by their scale, operational intricacies, and global footprint. While the lower enterprise segment often f...
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Episode 696
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22:12

WBSP695: Grow Your Business by Understanding Bloomreach’s Capabilities, an Objective Panel Discussion
The intersection of marketing automation and CMS platforms raises an important question: does merging the two create a more seamless, tailored experience, or does it confine the platform to a specific industry? Some solutions, like Episerver, h...
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Episode 695
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1:01:14

WBSP694: Grow Your Business by Understanding Braze’s Capabilities, an Objective Panel Discussion
In the crowded marketing automation space, where countless platforms offer seemingly similar capabilities, real-time customer interaction is a key differentiator—especially for B2C industries. While many solutions claim to enable real-time enga...
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Episode 694
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1:01:31

WBSP693: Grow Your Business by Learning the Top 10 Mid-Sized Business ERP in 2025 w/ Sam Gupta
Selecting the right ERP system for mid-sized businesses in 2025 requires a nuanced understanding of the segment, as companies generating between $100 million and $1 billion in revenue have vastly different needs depending on their scale. The lo...
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Episode 693
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21:25

WBSP692: Grow Your Business by Learning Quantum Technology Trends w/ Kieran N. Blanks
Quantum technology is rapidly evolving, driven by advancements in computing, communication, and sensing, with AI acting as a key catalyst for its growing demand. As machine learning and large-scale computations push the limits of classical proc...
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Episode 692
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1:01:34

WBSP691: Grow Your Business by Understanding Klaviyo’s Capabilities, an Objective Panel Discussion
Marketing automation is a highly competitive space, with numerous tools designed for different industries and platforms. Within the Shopify ecosystem alone, businesses can choose from at least a dozen options, including Shopify's own built-in s...
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Episode 691
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58:24

WBSP690: Grow Your Business by Learning the Top 10 ERP Systems for Small Business in 2025 w/ Sam Gupta
When assessing ERP solutions for small businesses, it’s essential to recognize that these companies have distinct operational needs and constraints. While revenue can be a useful benchmark, factors such as industry type, business model complexi...
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Episode 690
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26:15

WBSP689: Grow Your Business by Understanding Celonis’ Capabilities, an Objective Panel Discussion
ERP systems have long struggled with visibility, making learning, adoption, and process optimization difficult for organizations. Traditional methods of visualizing business processes relied on stakeholder interviews, often leading to incomplet...
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Episode 689
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1:03:18
