WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
Episodes
790 episodes
WBSP791: Grow Your Business by Learning the Aerospace ERP Gap: The $2M Cost of Getting It Wrong w/ Ralph Merhi
The aerospace and defense industry operates in one of the most demanding environments, where compliance, traceability, and precision are non-negotiable—yet many manufacturers still rely on generic ERPs that were never built for aviation. As a r...
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Episode 791
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1:02:54
WBSP790: Grow Your Business by Learning from Enterprise Software Stories - Jul 2025, Ep 26, an Objective Panel Discussion
This week brought a surge of AI-driven innovation across CX, martech, enterprise software, and development tooling. Treasure Data introduced five new AI suites aimed at elevating customer experiences, while Uniphore unveiled a suite of AI marke...
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Episode 790
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1:02:35
WBSP789: Grow Your Business by Learning the Top 10 Mid-Sized Non-Profit CRMs w/ Sam Gupta
When evaluating the top 10 mid-sized CRMs in 2025, it’s important to anchor the discussion in how we define the mid-sized market: organizations with roughly 100 to 5,000 employees and annual revenues from about $100 million to $1 billion. While...
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Episode 789
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22:07
WBSP788: Grow Your Business by Learning from Enterprise Software Stories - Jul 2025, Ep 25, an Objective Panel Discussion
This week’s customer experience and marketing technology updates highlight a clear shift toward deeper intelligence, tighter collaboration, and more secure enterprise-grade platforms. CallMiner strengthened its conversational analytics footprin...
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Episode 788
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1:01:34
WBSP787: Grow Your Business by Learning the Top 10 Non-Profit Small Business CRMs in 2025 w/ Sam Gupta
When evaluating the top 10 not-for-profit CRMs for small businesses in 2025, it’s essential to understand how this market is segmented, starting with organizational size and industry context. While many assume not-for-profits operate with simpl...
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Episode 787
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22:14
WBSP786: Grow Your Business by Learning from Enterprise Software Stories - Jul 2025, Ep 24, an Objective Panel Discussion
The enterprise tech landscape saw a wave of AI-driven advancements this week, with major vendors pushing deeper into intelligent automation and unified customer experiences. Sage introduced its AI-powered Copilot to Sage X3, while Storyblok rol...
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Episode 786
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1:01:14
WBSP785: Grow Your Business by Learning the Top 10 Non-Profit Startup CRMs in 2025 w/ Sam Gupta
In the not-for-profit startup CRM segment—particularly for organizations with fewer than 20 employees—the environment is lean, centralized, and heavily dependent on a single CRM administrator who shapes processes across the organization. At thi...
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Episode 785
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26:13
WBSP784: Grow Your Business by Learning from Enterprise Software Stories - Jun 2025, Ep 23, an Objective Panel Discussion
The enterprise software landscape continues its rapid AI-driven transformation, as vendors double down on automation, intelligence, and ecosystem connectivity. NT Logistics and Qued deepened their partnership to enhance logistics optimization, ...
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Episode 784
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1:01:56
WBSP783: Grow Your Business by Learning the Top 10 Non-Profit CRMs in 2025 w/ Sam Gupta
The CRM requirements of nonprofits are uniquely mission-driven, extending well beyond conventional sales and customer engagement functions. Unlike commercial enterprises, these organizations must manage complex relationships with a diverse set ...
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Episode 783
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18:14
WBSP782: Grow Your Business by Learning from Enterprise Software Stories - Jun 2025, Ep 22, an Objective Panel Discussion
The enterprise technology landscape continues to accelerate toward AI-driven transformation and vertical specialization, with a surge of strategic partnerships, product launches, and acquisitions reshaping the ecosystem. TELUS Digital’s acquisi...
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Episode 782
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1:03:00
WBSP781: Grow Your Business by Learning the Top 10 Large Company CRMs in 2025 w/ Sam Gupta
The CRM needs of large enterprises are shaped by scale, complexity, and stringent governance demands that go far beyond what smaller organizations require. These businesses operate across multiple geographies, currencies, and regulatory environ...
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Episode 781
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15:06
WBSP780: Grow Your Business by Learning from Enterprise Software Stories - Jun 2025, Ep 21, an Objective Panel Discussion
The enterprise software ecosystem is undergoing another wave of AI-driven transformation, with vendors and service providers racing to redefine customer intelligence and automation capabilities. Gainsight’s debut of Atlas, a suite of AI agents,...
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Episode 780
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1:02:22
WBSP779: Grow Your Business by Learning the Top 10 Mid-Sized CRMs in 2025 w/ Sam Gupta
The mid-market CRM buyer occupies a distinct and often underestimated space between simplicity and scale. Unlike startups that seek rapid deployment or small businesses focused on cost efficiency, mid-sized organizations require systems that ca...
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Episode 779
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20:06
WBSP778: Grow Your Business by Learning from Enterprise Software Stories - Jun 2025, Ep 20, an Objective Panel Discussion
The enterprise software landscape in 2025 continues to evolve at a breakneck pace, marked by a surge of strategic acquisitions, partnerships, and AI-driven innovations. Acumatica’s acquisition by Vista Equity Partners signals a new phase of inv...
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Episode 778
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1:02:19
WBSP777: Grow Your Business by Learning the Top 10 CRMs For Small Businesses in 2025 w/ Sam Gupta
Unlike startups prioritizing rapid deployment and simplicity, small businesses now seek consistency in customer data, light automation, and limited but meaningful integrations—often with accounting or marketing systems. Their CRM expectations i...
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Episode 777
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28:56
WBSP776: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 19, an Objective Panel Discussion
The enterprise technology landscape in 2025 is marked by accelerating AI adoption, strategic partnerships, and expanded automation capabilities across industries. Velixo secured a Series A investment from Elephant to fuel growth in financial re...
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Episode 776
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1:02:13
WBSP775: Grow Your Business by Learning the Top 10 CRMs for Startups in 2025 w/ Sam Gupta
When assessing the Top 10 CRMs for Startups in 2025, it’s important to establish a clear definition of what constitutes a startup and how its needs differ from larger organizations. In this context, startups are typically companies with fewer t...
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Episode 775
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24:56
WBSP774: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 18, an Objective Panel Discussion
The enterprise software ecosystem continues to evolve rapidly as vendors double down on AI, automation, and data-driven orchestration across business functions. Nintex unveiled new generative AI capabilities to enhance business automation, whil...
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Episode 774
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59:14
WBSP773: Grow Your Business by Learning the Top 10 EAM Systems in 2025 w/ Sam Gupta
Enterprise Asset Management (EAM) systems in 2025 remain a specialized and best-of-breed category within the enterprise software landscape, purpose-built for organizations that prioritize the maintenance, tracking, and optimization of physical ...
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Episode 773
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22:30
WBSP772: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 17, an Objective Panel Discussion
The enterprise software landscape is undergoing rapid transformation as vendors double down on AI, automation, and data intelligence. ActiveCampaign’s acquisition of Hilos strengthens its conversational marketing stack by expanding WhatsApp cap...
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Episode 772
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1:01:24
WBSP771: Grow Your Business by Learning the Top 10 Marketing Automation Systems in 2025 w/ Sam Gupta
Before exploring the Top 10 Marketing Automation Systems in 2025, it’s essential to define what truly qualifies as a marketing automation platform and the criteria used for evaluation. This category is distinctly siloed—comprising standalone, S...
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Episode 771
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25:17
WBSP770: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 16, an Objective Panel Discussion
The enterprise technology landscape continues to accelerate its AI-driven transformation, with a flurry of announcements underscoring the shift toward intelligence and automation. BMC unveiled new GenAI innovations designed to unlock deeper bus...
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Episode 770
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1:02:26
WBSP769: Grow Your Business by Learning the Top 10 Field Service Systems in 2025 w/ Sam Gupta
Field service systems have emerged as a critical and independent pillar of enterprise software, complementing ERP and CRM rather than blending into them. Their siloed design is deliberate—crafted to empower technicians and contractors operating...
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Episode 769
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28:29
WBSP768: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 15, an Objective Panel Discussion
The enterprise software landscape is rapidly evolving with a wave of AI-driven innovations, strategic acquisitions, and product updates designed to enhance automation and business agility. Precisely strengthened its Automate SAP Data API with n...
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Episode 768
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1:01:44
WBSP767: Grow Your Business by Learning the Top 10 Plastic Extrusion ERP Systems in 2025 w/ Sam Gupta
Defining plastic extrusion ERP systems requires recognizing both their specialization and breadth, as they span the diverse business models across the extrusion value chain—from resin and pellet distributors to large-scale manufacturers of fini...
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Episode 767
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19:00