WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSRocks podcast features in-depth conversations on AI-enabled business models, customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSP849: Scale Growth by Learning from Enterprise Software Stories - Feb 2026, Ep 49, an Objective Panel Discussion
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Recent announcements across the enterprise software ecosystem highlight a clear pivot toward agentic AI, ecosystem orchestration, and embedded intelligence within core business platforms. Salesforce is advancing this shift with MuleSoft Agent Fabric, enabling automated agent discovery, while ServiceNow is doubling down through expanded partnerships with OpenAI and Anthropic to operationalize AI agents in mission-critical workflows. Strategic collaborations such as Cognizant partnering with Typeface and Uniphore further reinforce the growing importance of composable AI ecosystems. Meanwhile, application-layer innovation is accelerating, with Simpro Group expanding its AI-first platform via acquisition, Klaviyo integrating with ChatGPT, and Unanet and Aptean introducing automation and routing capabilities tailored to vertical use cases. At the same time, data and demand-generation players like Intentsify and Incubeta are embedding agentic capabilities into their offerings, collectively signaling a broader transformation: enterprise platforms are rapidly evolving into interconnected, AI-native environments where intelligent agents, data, and workflows operate as a unified system rather than siloed functions.
In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds, including the direction and roadmaps of each enterprise software vendor. Finally, we analyzed future trends and how they might shape the enterprise software industry.
Video: https://www.youtube.com/watch?v=W_TyTBrq0cc
Questions for Panelists?
🔗Sam Gupta: linkedin.com/in/samguptausa/
🔗Robert Kramer: linkedin.com/in/robert-kramer-58239b22/
🔗Jon Reed: linkedin.com/in/jonerp/
🔗Kenneth ("Kengon") Gonzalez: linkedin.com/in/kengon/
Background Soundtrack: Away From You – Mauro Somm
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