WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSRocks podcast features in-depth conversations on AI-enabled business models, customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSP867: Scale Growth by Learning from Enterprise Software Stories - Apr 2026, Ep 55, an Objective Panel Discussion
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This week’s enterprise software developments further demonstrate how rapidly vendors are embedding agentic AI, governed automation, and composable data architectures into core enterprise workflows. Rootstock Software strengthened its manufacturing and warehouse execution strategy through the acquisition of Ascent Solutions, while Anaplan expanded its AI planning portfolio with CoModeler, Custom Analyst, and Agent Studio to accelerate enterprise planning automation. In the go-to-market space, Apollo.io acquired Pocus to build a more agentic revenue operations stack, and Zapier partnered with Rillet to connect general ledger workflows with thousands of operational applications. Meanwhile, Databricks introduced Lakewatch as an open, agentic SIEM platform built on the lakehouse architecture, and Oracle launched Fusion Agentic Applications designed to place coordinated AI agents directly inside ERP workflows. Governance and enterprise trust also emerged as central themes, with Relyance AI unveiling Lyo to monitor how AI agents interact with enterprise data, while Salesforce introduced AI Foundry to operationalize research into enterprise-ready AI models. Finally, Spade raised significant funding to transform messy transaction strings into finance-grade AI data, reinforcing how semantic normalization and governed enterprise context are becoming foundational to the next generation of AI-native enterprise systems.
In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds including the direction and roadmaps of each enterprise software vendors. Finally, we analyzed future trends and how they might shape the enterprise software industry.
Video: https://www.youtube.com/watch?v=hekHpEgI0zM
Questions for Panelists?
🔗Sam Gupta: linkedin.com/in/samguptausa/
🔗Robert Kramer: linkedin.com/in/robert-kramer-58239b22/
🔗Charles Brennan: linkedin.com/in/charles-brennan-048901132/
🔗Donald Farmer: linkedin.com/in/donalddotfarmer/
🔗Kenneth ("Kengon") Gonzalez: linkedin.com/in/kengon/
Background Soundtrack: Away From You – Mauro Somm
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.