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Customer Centric Retailing Podcast
This podcast is a forum for retail leaders to discuss industry trends, challenges, and the future of customer-centric retailing. We discuss eCommerce, mobile commerce, omnichannel technology, brick-and-mortar operations, culture, innovation, and how all of these elements come together to create customer-centric retailing. Join us to hear the brightest minds in the retail industry share their experiences and thoughts on the most relevant topics today. [To read more follow us on www.hotwax.co]
Customer Centric Retailing Podcast
Really Great eCommerce with Sucharita Kodali
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Anil Patel
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Season 1
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Episode 20
Our special guest, Sucharita Kodali, joins the podcast to share insights gained over the past decade in the retail industry, with a focus on the online shopping experience.
- What makes for an excellent online shopping experience? How can retailers gain customer loyalty? What were the factors leading up to the highly publicized Toys R Us downfall and what can retailers learn from that bankruptcy?
- We ask these questions and more of our special guest, Sucharita Kodali, a retail analyst for Forrester Research and former Marketing Director for Saks Fifth Avenue. Sucharita is truly an eCommerce expert, and she joins the podcast to share insights gained over the past decade in the retail industry, with a focus on the online shopping experience. As a former Toys R Us employee, she also provides her opinion on the company’s downturn and the underlying factors that led to the bankruptcy.
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