Customer Centric Retailing Podcast

Building A Successful Omnichannel Program with Filipp Labkovskiy

Anil Patel Season 2 Episode 5

This episode’s special guest, Filipp Labkovskiy, Head of E-Commerce at ECCO Shoes Russia, offers expert tips and meaningful insight into the role of business analytics in creating successful omnichannel strategies.

- What steps can retailers take to ensure the implementation of new retail technology goes smoothly? How can retail brands best adapt to meet customers’ ever-changing expectations? How can they harness the power of their OMS to drive conversions and inform marketing strategies? Is BORIS a worthwhile investment for omnichannel retailers?

- We explore these questions and more with this episode’s special guest, Filipp Labkovskiy, Head of E-Commerce at ECCO Shoes Russia. Speaking from his vast experience in retail and business analytics, Filipp offers expert tips and meaningful insights for developing omnichannel strategies that work.