Customer Centric Retailing Podcast
This podcast is a forum for retail leaders to discuss industry trends, challenges, and the future of customer-centric retailing. We discuss eCommerce, mobile commerce, omnichannel technology, brick-and-mortar operations, culture, innovation, and how all of these elements come together to create customer-centric retailing. Join us to hear the brightest minds in the retail industry share their experiences and thoughts on the most relevant topics today. [To read more follow us on www.hotwax.co]
Customer Centric Retailing Podcast
Role of OMS in Customer-Centric Retailing with Darko Tushev
•
Anil Patel
•
Season 2
•
Episode 17
In this episode, our guest Darko Tushev explores the vital role of Order Management Systems (OMS) in modern retail. Learn about the importance of breaking down silos between online and physical retail operations, promoting leadership alignment on customer-centric values.
Darko addresses challenges like meeting heightened customer expectations for fast delivery and seamless returns, advocating for a holistic approach to retail operations, where OMS plays a central role in orchestrating inventory visibility and order fulfillment across diverse channels. His insights emphasize the importance of adapting technology to serve both online and in-store customers effectively, fostering a unified retail experience driven by customer satisfaction.