Engagement, sales, and loyalty: this is the trifecta that all businesses strive for. If your business is struggling, it might be because you’re doing poorly in one or two parts of this equation.
In this episode we talk to Mary Brodie, an experienced strategist and the founder of Gearmark. We talk about strategizing for businesses during a pandemic and adjusting your campaigns to meet changing attitudes and trends.
PLUS
Mary tells us the importance of authenticity in online conversations and how chatbots can be used effectively.
She also talks to us about the happy accident that got her started in the industry and her journey towards success.
Finally, she shares with us what she’s been doing outside of work, and how people like Bernie Sanders and Antonio Demasio helped her become the inspirational figure she is now.
*This episode was recorded in 2021 and was reposted from our archive.
Thanks for listening! - gruntworkers.com