The Days Grimm, "arguably Indiana's most comical, thrilling, and controversial podcast",  This three-pronged mandate acts as a primary filter for their guest selection. The "comical" aspect is reflected in its official genre of "COMEDY INTERVIEWS" and its history of hosting local stand-up comedians. The "thrilling" component is evident in interviews with individuals who have extraordinary life stories, such as people who survived shootings, rare medical conditions, and combat.  Finally, the "controversial" element is demonstrated by Brian & Thomas’ willingness to engage in difficult or unfiltered conversations, touching on topics like homelessness, artificial intelligence, and religious hypotheticals.

A crucial element of the show's tone is its tagline, "Brought to you by Sadness & ADHD (non-medicated)". This self-aware and raw positioning signals a modern comedic sensibility that embraces vulnerability and finds humor in personal struggle. The podcast's brand is not built on polished narratives but on the authentic, often messy, intersection of hardship and humor. The most compelling guests are those who have navigated a "Grimm" reality and emerged with a story to tell, and ideally, a sense of humor about it. This dynamic is the core of the show's appeal and the primary filter for identifying a story worth telling.