B2B Go-To-Market Leaders
Behind the scenes with top go-to-market practitioners from the B2B tech industry to understand their mindset and tactics: how they define go-to-market, their journey to the top role, team size, top of mind challenges and goals. Learn how product, sales, marketing and customer success leaders create internal alignment, achieve desired outcomes and help their teams perceive their customer in a human way. Hosted by Vijay Damojipurapu. Presented by Stratyve
B2B Go-To-Market Leaders
Bootstrapping to Scaling Revenue to Exit: GTM Conversation with Gururaj Pandurangi, 3x Founder
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Vijay Damojipurapu
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Episode 80
Dive into the latest episode of the B2B Go to Market Leaders podcast, where Gururaj Pandurangi shares groundbreaking insights on evolving GTM strategies, focusing on problem-centric selling, scalable outreach, and building trust to drive business growth.
They explore how trust-building conversations and validating problem statements with potential buyers can lead to co-creating impactful solutions.
Listeners will gain practical knowledge on building trust by addressing key problems, validating challenges with ideal customer profiles, leveraging automation to overcome cold outreach limitations, and adapting to modern sales and marketing dynamics.
Connect with Gururaj Pandurngi on LinkedIn
Brought to you by: stratyve.com