Growing Ecommerce – The Retail Growth Podcast
Feed your growth mindset. Ecommerce is growing, and so are the challenges and opportunities for online retailers. In the Growing Ecommerce podcast, Mike Ryan and other smec experts are joined by industry leaders in ecommerce, digital marketing, and data science. By sharing business trends, practical solutions, and best practices, this podcast helps online retailers solve the challenges of tomorrow.
Podcasting since 2021 • 71 episodes
Growing Ecommerce – The Retail Growth Podcast
Latest Episodes
Google vs. Amazon vs. TikTok vs. Meta: Welcome to the AI Ad Wars
In this week’s show, Mike Ryan and Chris Scharmueller dive headfirst into the "PMAXification" of the advertising landscape, a term Mike coined to describe how platforms from Google to TikTok are rushing to automate your ad spend. Bu...
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Season 4
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Episode 8
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37:05
Is AI Shattering Google’s Fortress? Plus: Inside Amazon’s Risky Ads Test
Is AI a wolf in sheep’s clothing for Google's empire? Mike Ryan and Christian Scharmueller are back to spill the tea on the biggest players in ecommerce! This week they're dissecting Google's "fortress" of a business and Meta's unca...
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Season 4
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Episode 7
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40:01
Google Marketing Live Recap: AI Overviews, PMax reporting, AI Max, and more
Google is positioning AI at the center of its advertising ecosystem with substantial changes to search, shopping, and campaign management. The new "PowerPack" approach combines Performance Max, Demand Gen, and AI Max for search campaigns, thoug...
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Season 4
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Episode 6
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45:36
Big exits & bold bets: Temu stops ads in US while OpenAI enters ecommerce. Plus, debating the marketwide pivot to profit.
We broke the news: Temu hit the brakes – hard. In this episode, Mike and Chris dig intoWhy Temu suddenly killed all ads in the US, and what happened nextSigns that Temu's ad spend shifted to EuropeOpenAI’s move int...
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Season 4
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Episode 5
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35:17
Will AI Break Google Search? Plus: Tariff Shocks & the Rise of Zero-Click
Google’s turning into an answer engine—so why does it feel like the internet’s disappearing beneath it? In this episode of Growing Ecommerce, Mike and Chris tackle the search shake-up and what it means for everyone from advertisers ...
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Season 4
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Episode 4
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44:01
