In this podcast, BIA’s CEO and Founder, Tom Buono looks ahead to 2022 to offer five keys to find success. It’s all about following the money, and Tom explains the share of ad wallet across media to identify opportunities.
While covering the local advertising marketplace, Tom specifically drills into local broadcast television to share ad revenue insights from his keynote address at TVB Forward that took place September 30.
Listen now for valuable intelligence about what to expect next year.