MAPPED OUT
Ever feel like your marketing strategy and business plan is a maze of endless to-dos? MAPPED OUT is your GPS to breakthrough growth, minus the headaches. Think of us as your savvy road trip companions who've not only survived the marketing wilderness—we've mastered it.
Lauren and Aurrie here, battle-tested marketers who've built businesses from the ground up. We're ditching the fluff and corporate-speak to give you the real deal: strategies that actually work, stories from the trenches, and those "why didn't I think of that?" moments that'll transform your approach.
Every episode is like having coffee (or a stiff and needed drink) with that marketing friend who tells it straight, shares their secret weapons, and genuinely wants you to win. Whether you're dreaming up your next campaign or feeling stuck in the daily grind, consider this your official permission slip to simplify, amplify, and enjoy the ride. Buckle up—your marketing journey just got a whole lot more interesting.
MAPPED OUT
EP 111 | How to Transform Your Communication and Sales with Storytelling Ft. Kyle Gray
Welcome to... HE'S Busy AF! In this podcast episode featuring our first ever male guest, Lauren Loreto, the host of "She's Busy AF," interviews Kyle, a world-class presentation coach and story strategist. They discuss the importance of storytelling in communication and sales, with Kyle sharing his expertise in crafting impactful stories. They delve into techniques such as using active voice, adding sensory details, and speaking in the present tense. Kyle also shares examples of success stories and his own personal journey with storytelling. Don't miss this episode and stay until the very end to hear Kyle tell his very own story!
Find Kyle Online:
- https://thestoryengine.co/crossroads-heros-journey-buyers-journey/
- https://thestoryengine.co/content-marketing-buyers-journey/
- http://sellingwithstory.co/
- https://thestoryengine.co/resources
- https://thestoryengine.co/selling-with-story-resources
- https://www.linkedin.com/in/kyle-gray-27055b33/
Find Lauren online:
- Follow us on Instagram: @brandgoodtime @shesbusyaf
- Connect with Lauren on LinkedIn: www.linkedin.com/in/laurenloreto
