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Marketing Nuggets
Your marketing mentor & biggest cheerleader, here to share the real, messy, beautiful truth about what it takes to level up your marketing, productivity, and confidence. Whether you're drowning in B2B complexity, chasing B2C creativity, or staring at a to-do list that feels impossible, I'm spilling everything from my 12+ years that I wish I'd known.
We're talking award-winning campaigns that started as complete disasters, the late-night brainstorms that changed everything, and the systems that actually move the needle (plus the epic fails that taught me the most). Because here's what I know for sure: success doesn't happen in isolation. It's about building marketing strategies that work, creating unshakeable confidence for the big scary moments, and using productivity systems that achieve your marketing goals.
No matter where you are in your journey - from graduate to director - this podcast is for ambitious marketers ready to stop playing small and embrace the mess of figuring things out to have a successful and fulfilling marketing career.
Come for the stories. Stay for the strategies that actually work.
Marketing Nuggets
96: Keep Your Marketing Plan Relevant All Year: How to Maximise Value & Stay Organised
You crafted an amazing marketing plan, but don’t let it disappear into the depths of your hard drive. A static plan does your marketing no good. In this episode, I’m sharing over 10 ways I nurture my marketing plan all year to keep it optimized, relevant, and actually helpful. With my simple tips, your plan becomes a living document that guides your marketing, not just words in a spreadsheet.
Whether you manage a team or own a small business, this episode will help you make your marketing plan your most valued asset. Learn how I use my plan as the central document for the marketing team and as a tool to get things back on track when needed. But this level of usefulness only comes from constant optimization.