Marketing Nuggets

128: When Being 'Too Productive' Backfires as a Marketer

Season 6 Episode 10

I'm really good at being productive, it's honestly one of my strongest professional skills after 12 years of practice. So why did I completely ignore everything I know and have one of the most chaotic Mondays in recent memory?

In this episode, I share the story of how I skipped all my usual productivity guardrails, tried to power through everything at once, and ended up running the worst team meeting of my career. 

But here's what I really learned: productivity isn't just about managing your tasks, it's about managing your energy. And that Monday was a masterclass in what happens when you ignore both.

This one's for the marketing professionals who know exactly what they should do to stay productive and organised... but sometimes do the complete opposite anyway. 

We'll dive into why energy management might be even more important than time management, and how understanding your natural rhythms can make or break your most productive intentions.


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