The Eco-Marketing Podcast
For marketers wanting to be more green! Rockin’ personalities from both marketing & sustainability professions discuss today’s big questions. These eco-marketing conversations provide a resource to help you drive more sustainable marketing. Warning: Not for the passive, prepare to activate! https://sisloff-intl.com/
The Eco-Marketing Podcast
Gaming for Good
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Jude Ower MBE, Chief Strategy Officer, PlanetPlay, Co-Author of Gaming for Good and Co-Founder of the Playing for the Planet Alliance
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Season 1
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Episode 24
At 3 billion players worldwide -- including hard-to-reach demographics— Gamers are more likely to care about climate issues than non-gamers. In this episode, Jude shares the untapped potential of gaming as a powerful, data-driven platform, for data collection, brand messaging and even real-world eco-project investing.