The Eco-Marketing Podcast
For marketers wanting to be more green! Rockin’ personalities from both marketing & sustainability professions discuss today’s big questions. These eco-marketing conversations provide a resource to help you drive more sustainable marketing. Warning: Not for the passive, prepare to activate! https://sisloff-intl.com/
The Eco-Marketing Podcast
Leveraging Sustainability Reports
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Dr. Allinnettes Go Adigue, ASEAN Head of GRI
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Season 1
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Episode 27
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Sustainability reporting isn’t just about compliance—it’s a powerful tool for building brand credibility and customer trust. Dr. Adigue from Global Reporting Institute (GRI) shares how marketers can leverage reporting to build authentic narratives, strengthen brand identity, and drive meaningful engagement while avoiding greenwashing.