The Eco-Marketing Podcast
For marketers wanting to be more green! Rockin’ personalities from both marketing & sustainability professions discuss today’s big questions. These eco-marketing conversations provide a resource to help you drive more sustainable marketing. Warning: Not for the passive, prepare to activate! https://sisloff-intl.com/
The Eco-Marketing Podcast
Sustainability as the New Premium
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Richard Hepworth, BU President Marine & Infrastructure, Trelleborg and Anna Harris, Director of Strategy, Stein IAS
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Season 1
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Episode 13
Do we underestimate customer, investor and employee requirements of our sustainability practices? Richard & Anna share their strategy for a credible action-focused sustainability campaign – not only maintaining a premium brand, but also confirming a leadership position while doing the right thing.