The FODcast

In the FODcast (The Future of #DigitalCommerce) we explore the real career stories of the people who have made it to the very top of the sector and those who are working at the cutting edge of innovation and change right now. Listeners to the podcast gain insight into the journeys industry leaders have taken to be where they are today, the challenges they are facing now and their aims for the future.

Podcasting since 2021 • 95 episodes

The FODcast

Latest Episodes

Is CRO Really About Conversion Rate? with Adam Pearce, Blend Commerce

Is CRO really about conversion rate, or are too many brands looking at the wrong thing?On the latest episode of The FODcast, James sits down with

September 09, 2026 • Season 8 • Episode 9 • 56:04

The Balancing Act Behind Food Waste, Availability and Smarter Stores with Alex Considine Tong, Retail Insight

Food waste is not just a sustainability issue. It is an operational one too. In this latest episode of The FODcast, James sits down with

August 13, 2026 • Season 8 • Episode 7 • 48:26

Why Storytelling Is Becoming a Go-To-Market Advantage with Angeley Mullins, Aetheris Ventures

Are product features enough to stand out anymore?On this week’s episode of The FODcast, Tim is joined by

July 28, 2026 • Season 8 • Episode 6 • 48:24

Retail Media, In-Store Screens and the Fight for Attention - with Dean Harris, Co-op and Anders Henricson, Grassfish

There’s a fine line between smart retail media and too much noise.On this episode of The FODcast, Tim is joined by

July 14, 2026 • Season 8 • Episode 5 • 52:45

Is Delivery Ecommerce’s Most Overlooked Growth Lever? with André Sikborn Erixon, Ingrid

Is delivery still being treated too much like logistics, and not enough like customer experience?On the latest episode of The FODcast, James sits down with ...

June 23, 2026 • Season 8 • Episode 4 • 1:04:47

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Contributors

Tim Roedel

Host