.png)
The FODcast
In the FODcast (The Future of #DigitalCommerce) we explore the real career stories of the people who have made it to the very top of the sector and those who are working at the cutting edge of innovation and change right now. Listeners to the podcast gain insight into the journeys industry leaders have taken to be where they are today, the challenges they are facing now and their aims for the future.
The FODcast
Why Product Data Is the New AI Battleground with Romain Fouache, Akeneo
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Most businesses know AI is changing commerce.
The bigger question is whether their product data is actually ready for it.
In this episode of The FODcast, Tim speaks with Romain Fouache, CEO at Akeneo, about conversational AI, agentic commerce and why structured product information is becoming such an important topic for brands and retailers.
The conversation covers:
- Why AI changes how products are discovered
- The growing importance of attributes and enrichment
- Why “good enough” product data may no longer be enough
- How marketplaces and ecommerce journeys could evolve from here
One line from Romain that really stuck with us: “Your product data strategy is your go-to-market strategy.”
It’s a great listen...enjoy.
Listen | Share | Comment
#AI #DigitalCommerce #RetailTech #ProductData #ConversationalAI #Akeneo
Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.
Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/
