How to Win in Fitness

Why Nike's slogan "Just Do It" is so powerful

Caleb LaBelle Season 1 Episode 9

We love the latest and greatest. We love to explore new strategies. We are always trying to "figure out" the best way to accomplish something. In this episode, Caleb is here to briefly discuss the immense power behind Nike's slogan "Just Do it".  In an odd sense, it is freeing because it drowns out all the noise and self talk that can be so inhibiting towards our fitness success! Stop the excuses, get up, and "JUST DO IT".