The Consistency Corner: Lightening the Mental Load of Marketing
A marketing strategy podcast for mom founders who are done feeling overwhelmed by content, social media, and the pressure to “show up online” everywhere, all the time.
Hosted by Ruthie Sterrett, marketing strategist, agency owner, and founder of The Consistency Corner, this show is for the mom entrepreneur who already knows the basics of marketing but is too busy, too stretched, or too mentally maxed out to carry it all alone.
This isn’t a tactics podcast. It’s a marketing thinking partner in your earbuds.
Inside each episode, you’ll get:
Honest conversations about the mental load of marketing and motherhood
Strategic clarity on social media, content planning, and visibility without burnout
Real talk about capacity, consistency, and what it looks like to market your business without losing yourself in the process
Founder-to-founder perspective from someone who implements daily, not someone teaching theory
If marketing has started to feel like another full-time job you never applied for, this podcast will feel like a deep breath.
New episodes drop weekly. Find Ruthie at theconsistencycorner.com or @theconsistencycorner on Instagram.
The Consistency Corner: Lightening the Mental Load of Marketing
Latest Episodes
The week I almost rewrote my entire business (and why I'm glad I didn't)
Last month, I was at a conference when someone asked me a simple question about my positioning. And suddenly, I was convinced I needed to completely rewrite my business.The problem? It was never about the positioning.In this episo...
How to Build a Business That Doesn’t Burn You Out (Even as a Mom CEO)
If your marketing feels heavier than it should… this conversation is for you.In this episode, Ruthie sits down with feminist business coach Becky Mollenkamp to unpack why so many founders—especially moms—end up building businesses that l...
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The Simple Marketing Funnel Every Founder Needs (Without the Overwhelm)
If you’ve ever felt like your social media isn’t working—no matter how much you post—this episode is going to shift everything.We’re breaking down funnels in a way that actually makes sense for real businesses (not bro marketing playbook...
The Real Reason Your Marketing Still Feels Heavy (Even With a Plan)
You created the plan. You’re posting consistently. You’re doing everything you’re “supposed” to do.So why does your marketing still feel so heavy?In this conversation, Ruthie Sterrett breaks down the real reason so many founders f...
The Truth About Content Repurposing: Reposting vs Adapting vs Repurposing (And What Actually Saves Time)
Everyone says to “just repurpose your content”—but if it feels harder than it should, you’re not imagining it.In this episode, Ruthie breaks down the real reason content repurposing often creates more overwhelm instead of less—a...
