The Consistency Corner: Lightening the Mental Load of Marketing
Marketing shouldn’t feel like another job you never applied for.
If you’re a female founder who’s already stretched thin — between your business, your family, and the constant pressure to “show up online” — this show will make your marketing feel lighter, calmer, and more manageable.
Hosted by marketing strategist and agency owner Ruthie Sterrett, The Consistency Corner Podcast: Lightening the Mental Load of Marketing gives you perspective, clarity, and relief — not another list of tactics to implement.
This isn’t a “how-to” marketing podcast.
It’s for the founder who already knows the basics…
but is too busy, too overloaded, or too mentally maxed out to carry her marketing alone.
Inside each episode, you’ll get:
- Founder-to-founder conversations about the pressure, isolation, and expectations women navigate in business
- Honest insights on visibility, messaging, leadership, and capacity
- Real talk about the mental load of marketing and motherhood
- Light, clear shifts that help you see what’s essential — and let go of what’s not
- Thought-leadership from someone who implements daily, not someone teaching theory
If you’ve ever felt like marketing is scattering your energy, stealing your time, or sitting on your to-do list like a weight you can’t put down, this podcast will feel like a deep breath.
Marketing can feel lighter, and it starts at The Consistency Corner
The Consistency Corner: Lightening the Mental Load of Marketing
Marketing is Like Salad (and you need it even more in an unhealthy economy)
On this week's episode of The Consistency Corner podcast, Ruthie shares her analogy that marketing is like salad, it takes time and sometimes it’s slow. We know in our microwave society everyone wants a quick fix, but with this mindset shift we dive into why you need to remember the long game...and why it's even more important in a less than healthy economy.
The secret sauce is in the consistency. I’m willing to bet if you added one serving of vegetables to your lunch everyday for a year, you’ll improve your health. And when you layer on other superfoods and more water and eliminate the things that don’t serve you it will improve even more. But none of this happens over night. Or in one week. It’s the momentum and the consistency that make the difference.
If you need support in getting consistent, connect with Ruthie on Instagram to learn about The Consistency Corner done for you or done with you services, or workshops to support you DIY your marketing strategy with consistency.
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner