The Consistency Corner: Lightening the Mental Load of Marketing
A marketing strategy podcast for mom founders who are done feeling overwhelmed by content, social media, and the pressure to “show up online” everywhere, all the time.
Hosted by Ruthie Sterrett, marketing strategist, agency owner, and founder of The Consistency Corner, this show is for the mom entrepreneur who already knows the basics of marketing but is too busy, too stretched, or too mentally maxed out to carry it all alone.
This isn’t a tactics podcast. It’s a marketing thinking partner in your earbuds.
Inside each episode, you’ll get:
Honest conversations about the mental load of marketing and motherhood
Strategic clarity on social media, content planning, and visibility without burnout
Real talk about capacity, consistency, and what it looks like to market your business without losing yourself in the process
Founder-to-founder perspective from someone who implements daily, not someone teaching theory
If marketing has started to feel like another full-time job you never applied for, this podcast will feel like a deep breath.
New episodes drop weekly. Find Ruthie at theconsistencycorner.com or @theconsistencycorner on Instagram.
The Consistency Corner: Lightening the Mental Load of Marketing
Summer Feed Drop: The Unapologetic Entrpreneur with Amanda McKinney
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The summer season of The Consistency Corner Podcast is featuring bi-weekly feed drops of episodes from some of my favorite podcasts! Today we're highlighting Amanda McKinney, host of the Unapolgetic Entrepreneur Podcast.
In this epiosde Amanda interviews me on her show, and we discuss dealing with the challenges of entrepreneurship and the hard things that come with it. Our conversation digs into the importance of choosing your hard and being prepared for the difficulties that come with entrepreneurship, along with personal experiences and insights on topics such as revenue fluctuations, navigating emotions, and dealing with comparison. We get into the real amdist the hightlight reel and the need for realistic expectations, the importance of taking action even without a clear plan, and the emotional toll of making tough business decisions. Go behind the curtain with us as we discuss the difficulty of turning off work as a business owner, the need to balance business and personal life, and the impact of social media comparison, along with the importance of integrating work and life rather than striving for balance.
Takeaways
- Entrepreneurship is hard, but so is working for someone else. Choose your hard.
- Revenue fluctuations are normal in business. Prepare for ebbs and flows.
- Navigating emotions is a challenge for entrepreneurs. Acknowledge and process your feelings.
- Comparison can lead to unnecessary pressure. Focus on your own journey.
- Creating a realistic plan is important, but be prepared to adapt and make tough decisions.
- Take action even if you don't have all the answers. Keep moving forward. Being an entrepreneur means thinking about your business 100% of the time, making it difficult to turn off work.
Connect with Amanda
Check out the free Productivity Quiz on her website and connect with her on Instagram or LinkedIn.
Subscribe to the The Unapologetic Entrepreneur Podcast.
Join the next Marketing Mixer, a virtual networking event for mom founders.
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
