MediaTalks - a podcast series by FreeWheel
MediaTalks is a podcast series from FreeWheel, a Comcast company. During this short 15-minutes fire side chat, we talk to Senior Media Executives from both the buy and the sell-side to explore the challenges and opportunities that we, in the media industry, are experiencing today. As the conversation unfolds, we examine some important issues, opportunities and market trends, and try to better understand the world of media and video advertising.
MediaTalks - a podcast series by FreeWheel
The Rapid Rise of FASTs
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
There are today so many ways to access and watch content. But one of the newest ways consumers are now watching content is on Free Ad-Supported Streaming Television, otherwise called FAST. In this episode, celebrating one year of MediaTalks, we talked to Jan Vorndamm, VP International Advertising Business at PlutoTV. Together with Jan, we discuss what's behind the exponential growth of these FASTs and why the appetite for these services is only starting.