MediaTalks - a podcast series by FreeWheel

Responsible Marketing, how Heineken is driving marketing in a different way?

July 27, 2023 Season 2 Episode 12
MediaTalks - a podcast series by FreeWheel
Responsible Marketing, how Heineken is driving marketing in a different way?
Show Notes
In this new episode of MediaTalks, we speak to Olya Diachuk, Data Driven Media Director at Heineken, about a very important topic: Sustainable Marketing.
We talk sustainability from a people  as well as environmental perspectives and unpack Heineken's Brew a Better World vision to drive progress towards a greener, fairer and more balanced world.