The Factors Podcast
Conversations with industry experts on all things marketing ops, analytics, and attribution.
Podcasting since 2022 • 15 episodes
The Factors Podcast
Latest Episodes
Content Marketing tips for B2B firms
Hello & welcome to The Factors Podcast. We’re thrilled to be joined by a great friend and content marketing leader - Vivek Shankar. Vivek is the Founder and Content Strategist at Black Dot Agency, a content marketing agency that specializ...
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55:55
Make the most for your customer
Hello and welcome to The Factors Podcast! We’re lucky to be joined by a great friend and serial entrepreneur, Nalin Senthamail — founder & CEO at StoryLane. Nalin is a seasoned SaaS leader with extensive experience across Amazon, DAQRI, Kin...
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54:53
All things ABM & Customer Success with Sanjay Kini
We’re thrilled to be joined today by a great friend of Factors — Sanjay Kini. Sanjay has a prolific track record in B2B tech spanning from sales engineering at IBM, client solutions at Responsys, sales consulting at Oracle, and of cour...
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1:05:40
Growing Chargebee from $3.5M to $80M
We’re thrilled to be joined today by Vikram Bhaskaran - the Marketer with a Motorcycle. He has led marketing functions at two of the biggest SaaS companies - Freshworks & Chargebee. Today he serves as current VP of global growth marketing a...
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57:45
Growth tips from a two time start-up founder! (with Srikrishnan from Rocketlane)
In this episode we have Srikrishnan Ganesan, he's a good friend, has been a, a friend for a very, very long time, but most importantly two times startup founder. First he started with Konotor in 2012. Later exited to FreshWorks, and then now CE...
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45:36