The Art of Online Business
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.
Join fellow online course creators and coaches as we dive into things like
• sales and marketing optimization,
• and systems and processes
• funnels and of course
• Facebook & Instagram ads for seamless scaling!
Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.
Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.
You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.
Hit "Subscribe" and let's gooooo!
Episodes
941 episodes
Wreck Your Facebook & Instagram Ad Performance IF You Overlook This Mistake
If you’re copying ad sets in Meta Ads, there’s one hidden setting that can hurt your results without you noticing. Cut your lead gen costs in HALF ...
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5:57
Your Facebook & Instagram Ads Aren’t the Problem—Your Offer and Funnel Might Be With Becky Kopitzke
Becky is the founder of The Inspired Business, an organization dedicated to coaching Christian writers, speakers, podcasters, and other content creators to generate sustainable incomes from their passion work, particularly through digital produ...
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22:21
How Becky Kopitzke Built a Six Figure Business Serving Christian Creators
Becky Kopitzke is the author of four non-fiction books in the Christian living genre and a three-time guest on Focus on the Family’s daily broadcast. ...
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31:40
Why You're Losing Money by Not Testing New Facebook and Instagram Targeting Audiences
If you’ve ever wondered whether different audiences respond the same way to your Facebook and Instagram ads, the answer is—probably not. Cut your l...
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Episode 943
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16:17
Want To Grow Your Business with Video (No Trends Required)? Do THIS! Featuring Natasha Pierre
Natasha, a video marketing expert and host of the Shine Online Podcast—is back and talks about how to create a video series that builds trust and turns viewers into leads.
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Episode 942
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26:16
Six Figures Doing Done For You Video Content With Natasha Pierre
We’re joined by Natasha Pierre—host of the Shine Online Podcast and a Video Marketing Coach for small businesses. Through her group programs and educational content, Natasha helps business owners grow their brand, community, and impact with a c...
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Episode 941
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32:10
DIY Facebook and Instagram Ads or Hire It Out? Here’s How to Decide
You're probably wondering, when is it a good idea to manage your own Facebook and Instagram ads and when it's better to bring in a pro? Cut your le...
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9:27
3 Pillars To Setting And Crushing Goals In A Stress-Less, No Hustle Way with Gabe Cox
Gabe Cox is a goal planning and business strategist who teaches how to market your business without relying on social media, so you can ditch the hustle culture for good.
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28:53
How to Grow a Business Without Social Media Featuring Gabe Cox
Gabe Cox is a goal planning and business strategist and the founder of Red Hot Mindset, who helps entrepreneurs personalize and take action on a game plan that works with their capacity in different seasons so that they don't have to sacrifice ...
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Episode 938
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26:53
How Do I know if I'm Ready For Facebook & Instagram Ads
Let’s talk about whether you’re actually ready to run Facebook and Instagram ads for your business. Cut your lead gen costs in HALF with my $37 min...
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10:12
What's working on Instagram in 2025 with Jodie Brown
Jodie Brown is a marketing agency owner, educator, podcaster, and international luxury retreat host who specializes in helping coaches and educators refine their messaging, play to their strengths, and create marketing strategies that feel auth...
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25:42
Six Figures as a Content Marketing Agency Owner & Luxury Retreat Host With Jodie Brown
Jodie Brown, a marketing agency owner, educator, podcaster, and luxury retreat host, has found her sweet spot helping coaches and educators get noticed and create content that not only builds their brands but also delivers results and reaches t...
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Episode 935
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34:04
Got a Winning Facebook & Instagram Ad? Here’s How to Create More (and Maybe a Better One)
Want to make your successful Facebook and Instagram ads even better without starting over? Cut your lead gen costs in HALF with my $37 mini-course–...
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Episode 934
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10:42
The Power of YouTube Traffic: Step-by-Step Funnel Breakdown with Gillian Perkins
Gillian Perkins, a YouTuber with over 700,000 subscribers, is back to share how she turns YouTube traffic into sales. Cut your lead gen costs in HA...
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36:43
5 Kids, 6 Figures: Gillian Perkins’ Path to a Profitable Membership Business Fueled by YouTube
Gillian Perkins is an entrepreneur and YouTuber with over 700,000 subscribers. She shares how she balances running a big family and being the CEO of Startup Society.
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43:44
Ads to your SLO Funnel Losing Money? Try this!
If you're spending money on ads for your low-ticket offer but still losing money, I’ve got some tips for you. Cut your lead gen costs in HALF with ...
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9:37
Want High Converting Emails? Do This First! Featuring Copywriter Elise Hodge
Elise Hodge is back on the podcast to share how to create high-converting email sequences. Cut your lead gen costs in HALF with my $37 mini-course–...
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Episode 930
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24:46
How a Copywriter Turns $200 Into $350 Daily With a Facebook Ads Funnel featuring Elise Hodge
Elise Hodge is a copywriter and funnel strategist who knows how to turn a $200 daily ad spend into $350 using Facebook Ads. Cut your lead gen costs...
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Episode 929
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33:49
Struggling to Make Ads to Your Low-Ticket Offer Profitable? Do This
Let's talk about a common mistake in Facebook and Instagram ads for low-ticket offers. If your ads aren’t making a profit, your sales funnel might be the problem.
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Episode 928
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8:29
Speaking Tips to Become the “Go To” Person in Your Niche Featuring Laurie-Ann Murabito
Laurie-Ann Murabito, a well-known speaking coach, talks about how public speaking can help build your brand and grow your business. Cut your lead g...
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Episode 927
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35:32
How an Airport Shooter Changed Laurie-Ann’s Business Model
Laurie-Ann, a best-selling author and host of the Be In Demand podcast, shares how she went from being painfully shy to mastering and teaching public speaking.
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Episode 926
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25:22
High Meta Ads Lead Costs? Your Lead Magnet Might Be the Problem
Let's break down how changing a lead magnet can seriously cut down lead costs on Meta ads. I share a real case where a client’s lead cost dropped from over $20 to just about a dollar—just by switching their lead magnet. ...
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Episode 925
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5:38
How to Create Launch-Size Revenue Without Launching featuring Polly Lavarello
Polly Lavarello, an everyday sales strategist, shares the reality of evergreen sales strategies and how they help businesses grow in a steady and sustainable way.
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Episode 924
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24:40
Making Six Figures as an Every Day Sales Strategist Featuring Polly Lavarello
Polly Lavarello’s evergreen scaling strategies turn audaciously ambitious and highly-skilled business owners into Cushy CEOs. Polly shares her journey and shows how small, consistent efforts can lead to big results. ...
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Episode 923
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32:08