From the Yellow Chair
From the Yellow Chair
Latest Episodes
Is Your Ego Getting in the Way of Your Business Growth?
What if the biggest thing holding your business back isn’t your team, your competition, or the market? What if it’s you?As a business owner, confidence is important. But when confidence turns into ego, it can quietly affect how you lead,...
Six Marketing Mistakes Draining Home Service Cash Flow
Are marketing mistakes quietly draining your home service company’s cash flow?In this episode of From the Yellow Chair, Crystal breaks down six common marketing mistakes that could be costing your business more than you realize. F...
Beyond the Software: The Pricing, Marketing & Execution Behind a Profitable Home Service Business
More leads will not solve the problem if the opportunities you already have are moving through a business that is underpriced, difficult to measure, or inconsistent in execution.If your marketing needs a clearer strategy, book a call wit...
Will Google Penalize AI Content? What Contractors Need to Know
Your marketing strategy can keep working exactly the way it always has right up until your customers stop behaving the way they always have.That is the problem contractors need to be paying attention to.👉 Wondering wheth...
Stop Networking, Start Building Relationships
A big network does not automatically create great referrals.If networking has become a cycle of collecting business cards, adding LinkedIn connections, and walking into rooms wondering who can send you work, Crystal Williams wants you to...