From the Yellow Chair
From the Yellow Chair
Latest Episodes
The Power of Brand Colors
How much money are you spending trying to make an unmemorable brand memorable?If your truck could belong to five other HVAC companies, your social content could carry another contractor’s logo, and your brand relies on “everybody ...
The AI Advantage Contractors Can't Ignore
You may not need more leads.You may need to stop losing the ones you already have.Want help identifying where your marketing is producing demand but your business is losing the opportunity?Book a call with Lemon Seed...
Stop Copying Your Competitor's Homework
Does your company look and sound like every other contractor in your market?That sameness is not harmless. When customers cannot tell companies apart, they compare more options, rely more heavily on price, and force every contractor to s...
Your Community Is Your Greatest Marketing Asset
Private equity may be able to outspend your company, but it cannot manufacture genuine local trust.Book a marketing strategy call with Lemon Seed:
ROAS: What Every Contractor Needs to Know
Your ROAS number can look incredible and still be the reason you’re stuck. We sit down with Bree from Free Agency to get brutally clear on what return on ad spend can and can’t tell a contractor, especially when agencies blend brand traffic, ex...