Episode 152: Small Town HRT and Weight Loss

Tracy, Elite NP's latest podcast guest, proves that it's never too late to shake up your NP career. As an FNP with nearly 30 years of experience, Tracy currently works in a retail walk-in clinic, working through the weekend in 10–11-hour shifts. Finding inspiration from the Elite NP model, she has taken the plunge into practice ownership: cultivating a brand new wellness clinic offering weight loss, HRT, and IV infusion. This is an exciting development in her clinical journey, opening doors to financial freedom, work-life balance, and new opportunities to flex critical skills. As with any business development journey, Tracy is experiencing some growing pains and setbacks as she gets settled and develops a substantial patient base. 

Tracy taps into Justin's expertise to ease these anxieties and gain confidence during this new endeavor.  She learns what's "normal" and what isn't during the grueling startup process, and gets actionable tips to navigate roadblocks. Listeners learn how to prioritize tasks during a time crunch and identify lucrative additions to a clinic service menu. These two NP entrepreneurs also get into the mind of a typical patient to develop clinical protocols that mesh well with lifestyle habits and health goals.