"Crack the China Code" Podcast - Rossella Pfundt
"Crack the China Code" Podcast - Rossella Pfundt
Latest Episodes
Crack the code to set your business up for Chinese luxury Travelers coming 2026 to Europe
In this episode, I will break down indispensable insights for owners and managers of high-quality tourism-related businesses in Europe to thrive with the RETURN of Chinese luxury travelers in 2026.Right now, you see your focus market not...
The Real Top Spenders Shaping Europe’s Luxury Tourism in 2026 — The 3-Step Strategy Every Leader Needs
Highlights from my fully booked 2 October ETOA webinar with Tom Jenkins, CEO of ETOA — now available as a special podcast seriesThis episode features the second part of my fully booked ETOA webinar, “Crack the Luxury Touris...
The Real Top Spenders Shaping Europe’s Luxury Tourism in 2026 — Indispensable Insights Every Leader Needs
Highlights from my fully booked 2 October ETOA webinar with Tom Jenkins, CEO of ETOA — now available as a special podcast series.Chinese luxury FIT travelers represent a major opportunity for European high-quality tourism-r...
Crack the China Code: How to Attract Chinese Luxury Travelers to Europe in Summer 2025 — and Beyond
If your luxury tourism business in Europe is seeing record visitors — but turnover is flat — you’re not alone.The problem? You’re not attracting the right travelers.In this episode, I break down the exact segment most...
Episode 31: Discover the Latest Secret Insider Insights on the Return of Chinese Luxury Travelers to Europe – Spring & Summer 2025
In this episode, I break down the latest research and actionable advice for medium-sized, high-quality tourism-related businesses in Europe to make an informed strategic decision for 2025—should you start focusing on Chinese luxury travelers?