CLTV University Podcast
The goal of the Customer Lifetime Value University Podcast is to provide listeners with actionable plans and strategies to improve their CLTV.The way we think about growth is changing. It's not all about acquisition. In fact, getting your existing customers to stay longer, spend more, and refer you are keys to creating exponential growth.Episodes will be a concise 15-30 minutes and will stay light on the theory and heavy on specific implementable things brands can do.
CLTV University Podcast
How to be Proactive to build a Healthy Customer Ecosystem w/ ActiveCampaign's Hailey Whitney
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Casey Hill
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Season 1
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Episode 9
-Focusing on CSAT (Customer Satisfaction) and NPS (Customer Loyalty) can be powerful leading indicators
-Be proactive and check in with customers
-Have tangible goals around gathering feedback
-Aligning leadership around customer needs as you scale
-Separate and layer customer phase
-Anticipating and responding to customer challenges
-Being an organization led by Voice of the Customer