CultureConnect
This podcast, curated by the ARF Cultural Effectiveness Council, features interviews and panels with marketing and research thought leaders on how to build brand loyalty with the diverse U.S. audiences of the 21st Century. Topics covered include: How Americans define their identities in the 21st Century. The role and value of music in reaching and persuading diverse audiences. How to increase engagement with communities of color on healthcare campaigns. The importance of representation in advertising creative and the language(s) of the 21st Century US consumer.
CultureConnect
CULTURECONNECT: UNLOCKING ACCESS IN HEALTHCARE
In this episode of CultureConnect, we explore the pivotal roles research and communications play in achieving greater access in healthcare. Join us as we speak with leading voices advocating and innovating through their work. Hosted by Janelle A. James, Head Of Cultural Intelligence, Ipsos US.
Guests:
Khadijah Ameen, Co-Founder and Director of Policy Research, BlkhlthJulia Rebouillat Clifford, Head of Strategy Operations North America, Biomerieux