CultureConnect
This podcast, curated by the ARF Cultural Effectiveness Council, features interviews and panels with marketing and research thought leaders on how to build brand loyalty with the diverse U.S. audiences of the 21st Century. Topics covered include: How Americans define their identities in the 21st Century. The role and value of music in reaching and persuading diverse audiences. How to increase engagement with communities of color on healthcare campaigns. The importance of representation in advertising creative and the language(s) of the 21st Century US consumer.
Podcasting since 2022 • 38 episodes
CultureConnect
Latest Episodes
Cultural Intelligence as a Catalyst for Creativity
Tune in for an engaging conversation with industry leaders -- on the ground at the 2025 Cannes Lions Advertising Festival -- who are championing inclusive marketing, media, and technology in their work. AI conversations were omnipresent at the ...
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35:46
Changing The Game: Women In The Business Of Sports
In this exciting episode, we dive deep into the dynamic world of sports with women who are leading the way as executives and journalists. Together, they bring unique perspectives on the vital topics of representation on and off the field, caree...
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47:27
Influencing Health: How Media Can Shape Care
This episode of CultureConnect focuses on the critical, innovative, and engaging role media plays in healthcare, shaping everything from practitioner care to patient outcomes. We delve into how it can transform education and access throug...
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39:49
CULTURECONNECT: UNLOCKING ACCESS IN HEALTHCARE
In this episode of CultureConnect, we explore the pivotal roles research and communications play in achieving greater access in healthcare. Join us as we speak with leading voices advocating and innovating through their work. Hosted by Janelle ...
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38:26
CULTURECONNECT: TECH TALK: SEEING NEW POSSIBILITIES IN HEALTHCARE
In this episode of CultureConnect, we explore how technology continues to connect, disrupt, empower, and push boundaries in healthcare. From medical innovations to telehealth, there’s no doubt that technology is changing the lives of providers,...
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37:09