CultureConnect
This podcast, curated by the ARF Cultural Effectiveness Council, features interviews and panels with marketing and research thought leaders on how to build brand loyalty with the diverse U.S. audiences of the 21st Century. Topics covered include: How Americans define their identities in the 21st Century. The role and value of music in reaching and persuading diverse audiences. How to increase engagement with communities of color on healthcare campaigns. The importance of representation in advertising creative and the language(s) of the 21st Century US consumer.
Podcasting since 2022 • 35 episodes
CultureConnect
Latest Episodes
CULTURECONNECT: UNLOCKING ACCESS IN HEALTHCARE
In this episode of CultureConnect, we explore the pivotal roles research and communications play in achieving greater access in healthcare. Join us as we speak with leading voices advocating and innovating through their work. Hosted by Janelle ...
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38:26
CULTURE CONNECT: TECH TALK: SEEING NEW POSSIBILITIES IN HEALTHCARE
In this episode of CultureConnect, we explore how technology continues to connect, disrupt, empower, and push boundaries in healthcare. From medical innovations to telehealth, there’s no doubt that technology is changing the lives of providers,...
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37:09
CULTURECONNECT: AMPLIFYING ACCESS IN HEALTH CARE
In this episode of CultureConnect, we explore the pivotal role greater access plays in the lives of consumers and patients today. Join us as we speak with leading voices advocating and innovating in healthcare through their work. We’ll discuss ...
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38:46
CULTURECONNECT: INNOVATING WITH INCLUSIVE MARKETING
Inclusive marketing is a strategy that can help with everything from campaigns to community impact by creating content that reaches a wide range of people. It’s about more than celebrating diversity, it’s also about connecting, growing a busine...
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35:20