The Big Skip Energy Podcast

Beat a Tough Market With Branding, Educating and Building Trust with Brian Vieaux

Skip Willcox Season 5 Episode 9

Today Skip and Kayla welcome Brian Vieaux, the President and Chief Operating Officer of Finlocker, to discuss the role of financial education in the mortgage and real estate sectors. Finlocker's mission is to help consumers understand their housing and mortgage readiness. They talk about the challenges in the industry among originators to provide relevant financial education and content, and emphasizes the need for industry professionals to embrace long-term strategies that include early engagement and education of potential home buyers to build trust and lasting relationships.